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Barbour International: 90 Years of Daring Design
Some stories are too good to rewrite. For 90 years, Barbour International has been shaped by a passion for motorcycling, a spirit of adventure and a distinctive approach to British style. From its early days creating clothing for competitive riders to becoming an iconic name in contemporary fashion, the brand has stayed true to its roots. However, they also continue to evolve.
The 90th Anniversary collection celebrates this enduring legacy, bringing heritage-inspired designs into the present with modern silhouettes, rich heritage tones and considered details. Subtle anniversary graphics, distressed finishes and classic motorcycle influences pay tribute to the people and stories that have defined Barbour International over the decades. From the iconic A7 to reimagined everyday layers, the collection captures nine decades of craftsmanship, individuality and understated confidence. It is a celebration of the past, made for today.
Read on to see some highlights of the new range, as well as some top picks and best-sellers. You’ll also find a range of styling options put together by our Barbour Blackbrook store.
NEW STYLES
90th Anniversary Duke Casual Jacket
Inspired by Barbour International’s original 1936 motorcycle apparel, this jacket combines heritage details with an easy, contemporary design. Its slimmer cut offers a streamlined fit, so sizing up is recommended if you plan to wear layers underneath. Practical features include adjustable popper cuffs, four front pockets with popper fastenings and an internal pocket finished with the special 90th Anniversary logo.
Shop the new Duke in Dark Slate.
STYLE IT WITH…
Distressed 90th Anniversary A7 Casual Jacket
Inspired by Duncan Barbour’s passion for competitive motorcycling, the original waxed cotton suit was developed in 1936 for the International Six Day Trials (ISDT). The 90th Anniversary A7 jacket pays tribute to that heritage with the iconic slanted map pocket. This was designed to give riders easy, one-handed access to route maps and trial timecards while on the move. Alongside the signature buckled throat tab and waist belt, it captures the distinctive style of the classic A7 jacket. Complete with two anniversary pin badges and a Barbour International pin badge, it offers a true-to-size fit with a personal touch.
STYLE IT WITH…
BEST-SELLING STYLES
Steve McQueen Workers Waxed Jacket
Steve McQueen’s connection with Barbour International dates back to 1964, when he wore the motorcycle suit while competing in the International Six Day Trials. Known as the ‘King of Cool’, he became one of the brand’s most recognisable wearers, helping to bring its motorcycle-inspired style to a wider audience. Launched in 2011, the Steve McQueen collection pays tribute to his distinctive look, with each piece featuring his signature and designs approved by his estate.
Shop the Steve McQueen Workers Wax.
STYLE IT WITH…
The Union Jack Waxed Jacket
The Barbour International Union Jack Waxed Jacket brings together classic motorcycle styling and distinctive British-inspired detailing. With a smaller fit than the A7, it retains many of the signature features of the original design, including the iconic map pocket, which was introduced in 1951. A consistent sell-out at the Barbour Blackbrook Partner Store, it remains one of the most requested styles among customers.
The Union Jack lining and embroidered chest badge add a bold finishing touch, while the 6oz Thornproof waxed cotton outer offers weather-resistant protection. A corduroy-lined funnel collar, adjustable waist belt and studded storm flap bring together the practical details and distinctive style of the brand’s motorcycling heritage.
Shop the Union Jack Wax.
STYLE IT WITH…
Nine decades on, Barbour International continues to bring its own character to the world of fashion, with a style that feels as relevant today as it did on the open road. The 90th Anniversary collection offers a chance to celebrate the stories, people and influences behind the name, while finding pieces that feel right for your own wardrobe. A fitting tribute to a brand that has never lost sight of what makes it distinctive.
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