Barbour X Shaun The Sheep | Give The Gift Of Warmth
Barbour and Shaun the Sheep are back, teaming up once again for the 2024 Barbour Christmas Advert. After last year’s memorable campaign, where Shaun helped repair the Farmer’s Barbour wax jacket, the flock is returning to bring a little extra warmth to the Christmas season. This time, Barbour shines a spotlight on their cosy and iconic accessories, encouraging everyone to “give the gift of warmth.”
This year’s heart-warming story, created by the talented Aardman team using their signature stop-motion animation, transports us to Mossy Bottom Farm. Here, Bitzer, the Farmer’s loyal dog, leads Shaun and his flock in singing Christmas carols on a chilly day. But as they start to shiver and their “baas” get frosty, Bitzer knows exactly what to do! He races off on his bike and returns with a bundle of Barbour hats, scarves, and other accessories to keep his friends cosy.
Soon, everyone is wrapped up in quality Barbour accessories, and the warmth spreads across the farm as the flock sings joyfully. It’s a magical moment that reminds us of the simple joy of staying warm and sharing a bit of kindness during Christmas time.
Give The Gift Of Warmth
BEHIND THE SCENES
After the success of last year’s campaign, Paul Wilkinson, Group Commercial Director at Barbour, is thrilled to work with Aardman again. “Barbour and Aardman share a love for quality and craftsmanship, and we’re excited to bring a story that can be enjoyed by all ages,” he says. Rachael Peacock, Senior Brand Manager at Aardman, adds, “The partnership between Barbour and Shaun the Sheep celebrates both brands’ shared values of quality and outdoor spirit.”
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Choose Barbour This Christmas
So, this Christmas, let Shaun, Bitzer, and the flock remind you of the simple joys of giving. There’s something magical about wrapping up in warmth and sharing it with those you love. Whether it’s a Barbour hat and scarf set or a timeless pair of gloves, Barbour’s cosy accessories make the perfect gifts for family and friends. You can shop Barbour Christmas gifting with us online or in our stores.
This year, make the season memorable with gifts that truly keep on giving, and let Barbour be part of your family’s winter tradition.
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