Little Joules top of the shopAwww…that seems to be the usual reaction here at Outdoor & Country when we see the latest little Joules range.Joules continue to create affordable clothing that is practical for the children with a sprinkle of Joules magic over it.Whether it’s the girl’s long sleeved polo shirts with animal friend prints on, or the little boys striped rugby tops that are fit for charging round the garden in, it seems that Joules manage to pull it out of the bag every season. And that’s not just our opinion. According to Drapers magazine they were one of the best selling children’s brands in 2010*.Here at Outdoor & Country we stock the Joules clothing range for men, women and children along with a number of their accessories. Who knows little Joules might rule for 2011…*Drapers January 2011