{"id":9615,"date":"2021-10-11T12:47:14","date_gmt":"2021-10-11T11:47:14","guid":{"rendered":"https:\/\/www.outdoorandcountry.co.uk\/blog\/?p=9615"},"modified":"2023-06-01T21:59:56","modified_gmt":"2023-06-01T20:59:56","slug":"emu-ever-natural","status":"publish","type":"post","link":"https:\/\/www.outdoorandcountry.co.uk\/blog\/emu-ever-natural\/","title":{"rendered":"EMU Australia- Ever Natural"},"content":{"rendered":"\n
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For the last 25 years EMU Australia has been inspired by innovating with sustainable and natural materials, to create quality footwear that lasts. Starting out with a simple idea, that nature is the best inventor and they\u2019re just following her lead. Australian Merino wool, leather and Australian sheepskin are world renowned for their super-natural qualities including next-to-skin softness, as well as being renewable, biodegradable and 100% natural. Just as nature evolves, so do EMU Australia.<\/p>\n\n\n\n

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Sustainability<\/strong><\/h2>\n\n\n\n

Their focus has always been on using the very best, natural materials that, unlike man-made fibres, are recyclable, reusable and biodegradable. Striving for sustainable consumption patterns by producing quality footwear that is enduring rather than fast fashion.<\/p>\n\n\n\n

Their story is an Ever-Natural story. Sustainability has been at the core of EMU Australia since the very beginning. They believe that creating quality products that last, means that they allow people to make a more sustainable choice when they invest in their footwear.<\/p>\n\n\n\n

The natural wool, sheepskin and leather materials used in their products are part of the Earth’s natural cycle – they do not accumulate in the environment, instead they break down naturally into harmless compounds. Australian Merino wool is a key material used across the collection; wool fibres biodegrade in just 6 months unlike synthetic fibres which can take up to 40 years to biodegrade.<\/p>\n\n\n\n

Materials<\/strong><\/h4>\n\n\n\n

EMU invests heavily in innovation and design \u2013 embracing natural materials, craftmanship and quality, to create world-leading footwear. EMU Australia take the extra time in design and materials sourcing to ensure their products last. Once the design process reaches prototype, they conduct comprehensive testing to ensure every style meets the EMU standard of excellence and quality. Their ability to innovate, push boundaries and harness all natural materials results in enduring comfort and quality you can trust.<\/p>\n\n\n\n

Water Resistant Australian Sheepskin<\/em><\/p>\n\n\n\n

Their Australian sheepskin is thick, lush and water resistant, leaving you feeling like you’re walking on a cloud. The ultimate in quality and comfort.<\/p>\n\n\n\n

Australian Merino Wool<\/em><\/p>\n\n\n\n

We love it because it’s soft, warm, and naturally plush. An entirely natural fibre that insulates, aids breathability, and is odour resistant.<\/p>\n\n\n\n

The Finest Leathers<\/em><\/p>\n\n\n\n

EMU use the highest quality leather, intentionally selected for its flawless beauty and soft feel.<\/p>\n\n\n\n

Soft Suede<\/em><\/p>\n\n\n\n

The velvet feel of suede offers the benefits of breathability and durability without compromising on aesthetics.<\/p>\n\n\n\n

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The Woolmark logo is a registered trademark of The Woolmark Company. This symbol indicates that EMU products have been independently tested as high-quality woollen products. Many of EMU Australia\u2019s sheepskin products are Woolmark accredited, to be sure that they are offering you the best quality possible.<\/p>\n<\/div><\/div>\n\n\n\n

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Waterproof Technology<\/strong><\/h2>\n\n\n\n
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EMU truly set themselves apart by adding weather resistance to their footwear, creating a whole new level of freedom and function. Their certified waterproof technology is tested both in controlled conditions and more importantly by customers. The Women’s, Men’s and Kids waterproof boots are loaded with unrivalled technology to protect you in all types of environments. <\/p>\n\n\n\n

EMU encourage jumping in puddles and believe your footwear should not hold you back – aiming to keep you dry, comfortable and stylish. <\/p>\n\n\n\n

Shop some of EMU’s Waterproof Collection below.<\/p>\n<\/div><\/div>\n\n\n\n

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WOMEN\u2019S EMU OKAB WATERPROOF BOOTS
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WOMEN\u2019S EMU WALDRON MIX WATERPROOF BOOTS
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WOMEN\u2019S EMU PIONEER WATERPROOF BOOTS
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Australian Made Platinum Collection<\/strong><\/h2>\n\n\n\n
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EMU Australia handcraft an exclusive collection of the highest quality sheepskin boots in their Australian workshop – the EMU Platinum Collection. <\/p>\n\n\n\n

Every pair is carefully cut, moulded, folded, stitched, and trimmed to create the finest sheepskin footwear available. Resulting in a luxurious experience of the purest, natural materials next to your skin.<\/p>\n<\/div><\/div>\n\n\n\n

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EMU Icons<\/strong><\/h2>\n\n\n\n

Since starting out many years ago EMU Australia has become well known the world over for some of their most loved and timeless icons. One of which being the Mayberry Slippers below. Click to shop.<\/p>\n\n\n\n

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WOMEN\u2019S EMU MAYBERRY SLIPPERS<\/a><\/p>\n\n\n\n

Launching in 2017 the Mayberry slipper has firmly established itself in the EMU hall of fame. Declared by Oprah to be one of her \u2018favourite things\u2019 in 2017 and listed by Kim Kardashian on her Valentine\u2019s Day Gift list in 2018 they are loved by celebrities and influencers around the world!<\/p>\n<\/div><\/div>\n\n\n\n

Shop the full collection of EMU Australia Footwear & Accessories<\/a><\/h2>\n\n\n\n
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For the last 25 years EMU Australia has been inspired by innovating with sustainable and natural materials, to create quality footwear that lasts. Starting out with a simple idea, that nature is the best inventor and they\u2019re just following her lead. Australian Merino wool, leather and Australian sheepskin are world renowned for their super-natural qualities […]<\/p>\n","protected":false},"author":3,"featured_media":9631,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[341],"tags":[585,275],"class_list":["post-9615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buying-guide","tag-barbour","tag-outdoor-and-country"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/posts\/9615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=9615"}],"version-history":[{"count":0,"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/posts\/9615\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/media\/9631"}],"wp:attachment":[{"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=9615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=9615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.outdoorandcountry.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=9615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}